Art Director: Brian Guerrero
Designer/Copywriter: Arnun Teng

Kikkoman has a very long and rich history and their brand is solely based on the idea of a commitment to tradition. This campaign challenged our team to devise a way to adhere to their founding principles while creating something fun that could be passed along through friends and family. The Kikkoman Collector Series partners with several iconic characters such as Pikachu and Hello Kitty to bring forward an experience and hobby that can be shared by the masses. Each set plays off the already iconic bottle and adds its own thematic touch by offering specially made bottles, chopsticks, and saucers.